HomeProjectsThe role of customer engagement in value co-creation and co-destruction

The role of customer engagement in value co-creation and co-destruction

Main applicant
DI Henna Järvi
Project name
The role of customer engagement in value co-creation and co-destruction
Amount
20 000 €
Year
2015
Purpose of use
Doctoral dissertation
Support type
General call for applications
Grant category
Marketing, Competition, Communication and Consumer Behaviour
Region
South Karelia
Fund
Erkki Sunin rahasto