HomeProjectsBrand identity diversity – Conceptualization, the role of co-creation and an exploration of success factors from a stakeholder perspective

Brand identity diversity – Conceptualization, the role of co-creation and an exploration of success factors from a stakeholder perspective

Main applicant
PhD Sonja Sarasvuo
Project name
Brand identity diversity – Conceptualization, the role of co-creation and an exploration of success factors from a stakeholder perspective
Amount
30 000 €
Year
2022
Purpose of use
Post-doctoral research
Support type
General call for applications
Grant category
Other (as specified by the applicant)
Region
Uusimaa