Home › Projects › A Cross-cultural Study of Relationship between Cultural Values and Advertising Appeals- Application of GLOBE Framework
- Main applicant
- MBA Sharareh Mansouri Jajaee
- Project name
- A Cross-cultural Study of Relationship between Cultural Values and Advertising Appeals- Application of GLOBE Framework
- Amount
- 20 000 €
- Year
- 2015
- Purpose of use
- Doctoral dissertation
- Support type
- General call for applications
- Grant category
- Internationalisation and Cultural Differences
- Region
- Vaasa
