HomeProjectsInvestigating antecedents influencing consumer adoption & usage behavior for mobile banking services.

Investigating antecedents influencing consumer adoption & usage behavior for mobile banking services.

Main applicant
MSc Aijaz Shaikh
Project name
Investigating antecedents influencing consumer adoption & usage behavior for mobile banking services.
Amount
20 000 €
Year
2015
Purpose of use
Doctoral dissertation
Support type
General call for applications
Grant category
Marketing, Competition, Communication and Consumer Behaviour
Region
Central Finland